Business Administration - Medium-Sized Businesses
After the 3-year dual study programme, you will be in a position to know the structures and requirements of SMEs 4.0, to proactively search for market opportunities and to accompany companies on their way to digitalisation through your ability to plan, manage, market and control economic units and to lead employees in a goal-oriented manner.
By the way: The placement rate of graduates in Business Administration - Mittelständische Wirtschaft (B.A.) has been over 90% since 2004.
- (Assistant to) Management
- Commercial management
- Personnel management and administration
- Procurement and purchasing
- Production and Logistics
- Accounting and Controlling
- Marketing and Sales
- (International) Project/Process Management
- Company succession
- Business start-up